How to monitor the success of a specific reward

Every reward keeps a list of its redemptions, so you can see who claimed it, where, and what it brought in. To compare your rewards with each other, use the overview on the rewards page.

Open a reward's redemptions

1. Go to Loyalty → Rewards.
2. Click the All rewards tab and click the reward. The page opens on the tab you used last, so you may land on Overview first.
3. Click Redemptions in the reward's sidebar.

The table shows each redemption with these columns:

• Contact and Identifier
• Points: the points the redemption cost
• Reward code: only for digital rewards
• Business profile and Channel: where it was redeemed
• Created at: when it was redeemed
• Order amount and Discount: the order the reward was used on, or a dash when there's no order

You can sort on Points, Business profile, Channel and Created at.

Export the redemptions

1. On the Redemptions page, click Export. The export opens with this reward already selected.
2. Pick the Columns you want and click Next.
3. On the Summary step, click Start export.

You land on the export's page under Data → Exports. Download appears there once the export has finished.

Order performance

Once this reward has been used on an order, an Order performance card sits above the table. It covers the orders where this reward was applied as a discount, and shows:

• Attributed revenue, with the change since the previous period of the same length when that period had revenue
• Orders
• Contacts who redeemed
• Average order value
• Discount given

The card starts on the last 90 days. Click the date range on the card to pick other dates. A reward that has never been used on an order has no card, and neither does an account without order statistics. How the revenue is counted is explained in Revenue from rewards and promotions.

Compare your rewards

The Overview tab on Loyalty → Rewards covers the last 30 days. The dates it covers are shown next to the tabs.

• Redemptions, Points spent, Contacts redeeming and Attributed revenue, each compared with the previous 30 days when there's something to compare. Attributed revenue shows a dash until an order has been linked to a reward.
• Redemptions per day: a chart of the last 30 days.
• Top rewards: the 5 rewards redeemed most, with their redemptions, points spent and, once orders are linked, attributed revenue. Click a reward to open it.
• Top locations: the 5 locations where rewards were redeemed most, with their redemptions and contacts.

On the All rewards tab, an Attributed revenue (last 90 days) column appears once orders are linked to your rewards.

Loyalty → Analytics also has a Top redeemed rewards card. It lists the 5 rewards claimed most in the period you pick at the top of that page, with # of redemptions and % share.